Tuesday, August 15, 2006
Dream Dinners, Super Suppers In Greensboro- Great Investments
As you know, I am very high on Dream Dinners. So much so I have done a rudimentary investigation of the franchise opportunities and competition. I found the two strong players in this field are Dream Dinners and Super Suppers- based primarily upon the number of locations.
Super Suppers will be open soon on Battleground Avenue. Like Dream Dinners, the portions are healthy, great tasting and $3-4 each. The difference? Well, according to their sites they are very similar. I'd prefer to reserve any opinion until Super Suppers opens.
Investment/Business Opportunity
I was very impressed with both companies' web sites. There is a modest franchise fee (around $35k and 6% of revenues). They estimate a total investment of $150-$200k in the first year. They are both family driven businesses.
The cash flow should be good. Meals are ordered and paid for in advance.
The market timing for these services is excellent. For families with both parents working it is a slam dunk. For DINKs and empty nesters it is a no brainer. For folks who entertain alot, I can't imagine a better service short of employing a professional caterer.
Expect Heavy Competition
I know there will be alot of competition from big grocers, frozen food vendors (like Bertolli's pasta dishes), local caterers like Maria's on Lawndale. (Maria has a limited selection of delicious, pre-prepared entree's @ 2 for $7.50. Her awesome chicken pie serves 4 for $16. However, the calories in her dishes are astronomical).
There are also enterprizing individuals who prepare 15 or so dinners for around $300 plus the cost of groceries.
Regardless, prepared dinners are definitely part of America's future.
Super Suppers will be open soon on Battleground Avenue. Like Dream Dinners, the portions are healthy, great tasting and $3-4 each. The difference? Well, according to their sites they are very similar. I'd prefer to reserve any opinion until Super Suppers opens.
Investment/Business Opportunity
I was very impressed with both companies' web sites. There is a modest franchise fee (around $35k and 6% of revenues). They estimate a total investment of $150-$200k in the first year. They are both family driven businesses.
The cash flow should be good. Meals are ordered and paid for in advance.
The market timing for these services is excellent. For families with both parents working it is a slam dunk. For DINKs and empty nesters it is a no brainer. For folks who entertain alot, I can't imagine a better service short of employing a professional caterer.
Expect Heavy Competition
I know there will be alot of competition from big grocers, frozen food vendors (like Bertolli's pasta dishes), local caterers like Maria's on Lawndale. (Maria has a limited selection of delicious, pre-prepared entree's @ 2 for $7.50. Her awesome chicken pie serves 4 for $16. However, the calories in her dishes are astronomical).
There are also enterprizing individuals who prepare 15 or so dinners for around $300 plus the cost of groceries.
Regardless, prepared dinners are definitely part of America's future.
Comments:
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In the competition dept, check out Hogan's Groovy Gourmet on Elam, one store south of Walker Ave.
The meals are take-out and prepared with healthy ingredients and are outstanding in taste and price!
The meals are take-out and prepared with healthy ingredients and are outstanding in taste and price!
# posted by 
: 8/15/2006 01:13:00 PM
: 8/15/2006 01:13:00 PM
Oh, yeah, forgot to add, there's one of prepared dinner places opening up on North Elm Street up at Lake Jennette next to Mexico Restaurant in the old Cool Beans space.
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# posted by : 8/15/2006 01:16:00 PM
: 8/15/2006 01:16:00 PM Subscribe to Post Comments [Atom]
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